+280%
Conversion rate
3x
Pipeline growth
-52%
Cost per acquisition
The Client
A direct-to-consumer lifestyle brand selling premium home goods.
The Leak
An online retailer had high traffic but poor conversion rates. Manual CRM updates and no follow-up sequences meant leads went cold within hours.
Despite spending heavily on ads, 98% of visitors left without buying. The email list was growing but unengaged, and cart abandonment recovery was non-existent.
The System
High-Velocity Checkout
Simplified the checkout flow to reduce friction.
Behavioral Email Flows
Triggered emails based on browsing behavior (e.g. 'Viewed Lamp' -> Send Design Guide).
SMS Recovery
Implemented SMS abandoned cart recovery with 98% open rates.
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